POSTMARK PROCESS

I have been working with the super creative Postmark team on the upcoming Easter collection. Excited to share some of our Postmark Process.

One of our recent design, “Easter Blooms” showcases a playful, whimsical approach to design. Gabriella Castilla playfully explored creating Easter flowers out of a popular craft medium: colorful tissue paper.

Eschewing her computer in favor of scissors, Gabriella discovered the enchanting characteristics that make tissue paper so fun with which to work. The material’s semi-transparent quality and ability to create new shades when colors are overlapped were delightfully captured in a tissue-paper collage that stands out for its simplicity and beauty.

See the design in its entirety here and access the bright Easter collection here.